DJ TOY, born Allyson Toy, is a Shanghai/NYC based DJ and music industry professional who is as sought after for her talent behind the turntables as her experience working with artists worldwide. DJ TOY seamlessly bridges hip hop, R&B, dance and sounds of the global underground, making her a versatile performer perfect for any crowd.
In Asia, DJ TOY has performed in over 16 cities across China including Le Baron and ALL in Shanghai, Tango in Beijing, Tokyo’s Unit, Black Market in Manila, XXX in Hong Kong, Cherry in Singapore and many more. She has played opening sets for artists such as Higher Brothers, Howie Lee, Bohan Phoenix, J-Fever, Yeti Out, Doughboy and others.
In the US, TOY has opened for Keith Ape, Vic Mensa, Rita Ora, and Ghostface Killah and is notorious for residencies at NYC’s Kinfolk, Louie & Chan’s famed Back To Life UK hip hop party or rocking YesJulz’ 1AM Bounce events and more.
Praised for style and poise, DJ TOY has also performed at marquee events for fashion clientele including Fendi, Kitsuné, Diesel, Topshop, Victoria’s Secret, and Rolling Loud, top tier hospitality/F&B like W Hotel, The Standard, Nobu or Shanghai’s Drink Magazine Bar Awards, and brands including Nike, Sprite, Samsung and more.
TOY's work as a DJ and music industry professional have been featured in notable publications including The FADER, Hypebeast, Pigeons and Planes, Highsnobiety, Neocha, City Weekend, JUICE, Bandwagon, Radii China and more.